Standing with families affected by conflict.
Arada partnered with The Big Heart Foundation to raise more than AED600,000 for the UAE’s Tarahum – for Gaza campaign, supporting emergency relief for Palestinians affected by the war in Gaza.
The contribution combined a corporate donation of AED550,000 with AED50,000 raised by staff through the YallaGive platform. Funds were directed to The Big Heart Foundation’s emergency relief programme, which focuses on supporting children and families with basic needs, health supplies and hygiene materials.
The initiative shows how corporate giving and employee participation can come together quickly to support vulnerable communities during conflict, with a focus on relief, compassion and care for those facing severe humanitarian conditions.